Welcome to the Australian Ford Forums forum.

You are currently viewing our boards as a guest which gives you limited access to view most discussions and inserts advertising. By joining our free community you will have access to post topics, communicate privately with other members, respond to polls, upload content and access many other special features without post based advertising banners. Registration is simple and absolutely free so please, join our community today!

If you have any problems with the registration process or your account login, please contact us.

Please Note: All new registrations go through a manual approval queue to keep spammers out. This is checked twice each day so there will be a delay before your registration is activated.

Go Back   Australian Ford Forums > General Topics > Non Ford Related Community Forums > The Bar
Reload this Page Ford Australia TV advertising
Register FAQ Calendar

The Bar For non Automotive Related Chat

Reply
Page 3 of 3 12 3
 
Thread Tools Display Modes
Old 21-01-2019, 08:43 PM   #61
roddy1960
FF.Com.Au Hardcore
 
roddy1960's Avatar
 
Join Date: Dec 2014
Location: St Marys Tasmania
Posts: 3,556
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by DFB FGXR6 View Post
How about just let the car do the talking? If the product is good enough, then there is no need for some over-dressed girly.
That's very true but .......
She must have got a kick driving that orange Mustang though ..I sure enjoyed watching her pulling up in it ..
roddy1960 is offline   Reply With Quote Multi-Quote with this Post
Old 21-01-2019, 09:01 PM   #62
GasoLane
Former BTIKD
Donating Member2
 
GasoLane's Avatar
 
Join Date: Mar 2005
Location: Sunny Downtown Wagga Wagga. NSW.
Posts: 53,197
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by DFB FGXR6 View Post
How about just let the car do the talking? If the product is good enough, then there is no need for some over-dressed girly.
True. Under dressed would be better
__________________
Dying at your job is natures way of saying that you're in the wrong line of work.
GasoLane is offline   Reply With Quote Multi-Quote with this Post
Old 21-01-2019, 09:07 PM   #63
CoupeKing
FF.Com.Au Hardcore
 
Join Date: Apr 2013
Posts: 3,318
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by DFB FGXR6 View Post
How about just let the car do the talking? If the product is good enough, then there is no need for some over-dressed girly.
Oh but that's sexist!!!!... The whining horde that were rapt when grid-girls started to be axed, and lose income, (LOL).
CoupeKing is offline   Reply With Quote Multi-Quote with this Post
Old 21-01-2019, 09:13 PM   #64
GO FURTHER
Moderator
 
GO FURTHER's Avatar
 
Join Date: Jan 2014
Location: Melbourne
Posts: 7,940
Tech Writer: Recognition for the technical writers of AFF - Issue reason: Fitting New Iridium Plugs & the state of the old ones - (Photo Essay) 
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by DFB FGXR6 View Post
How about just let the car do the talking? If the product is good enough, then there is no need for some over-dressed girly.
Recent Ford Australia TV commercial... No girls or people just the legend itself.

Does it for me.

GO FURTHER is offline   Reply With Quote Multi-Quote with this Post
5 users like this post:
Old 21-01-2019, 09:18 PM   #65
DFB FGXR6
Donating Member
Donating Member3
 
DFB FGXR6's Avatar
 
Join Date: May 2008
Posts: 12,774
Valued Contributor: For members whose non technical contributions are worthy of recognition. - Issue reason: For the excellent car-care guide 
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by GO FURTHER View Post
Recent Ford Australia TV commercial... No girls or people just the legend itself.

Does it for me.

Couldn't get any clearer with that one
__________________
The Fleet -
2016 PX MK II Ranger Cool White
2008 FG XR6 Sensation Blue
2014 FG X XR8 Emperor Red
2024 Mustang GT Race Red

The Departed -
2002 T3 TS50 Blueprint
2017 Mustang GT Race Red
DFB FGXR6 is online now   Reply With Quote Multi-Quote with this Post
3 users like this post:
Old 21-01-2019, 09:22 PM   #66
prydey
Rob
 
prydey's Avatar
 
Join Date: Sep 2006
Location: Woodcroft S.A.
Posts: 21,718
Default Re: Ford Australia TV advertising
I guess the million dollar question is, 'is tv advertising worth the investment?'

Obviously Toyota, Hyundai, Ford, Mazda, Isuzu etc all still use FTA tv as an advertising medium, but surely it's becoming less and less value for them??
__________________
UA2 TREND 4WD BI TURBO
prydey is offline   Reply With Quote Multi-Quote with this Post
This user likes this post:
Old 21-01-2019, 09:38 PM   #67
GO FURTHER
Moderator
 
GO FURTHER's Avatar
 
Join Date: Jan 2014
Location: Melbourne
Posts: 7,940
Tech Writer: Recognition for the technical writers of AFF - Issue reason: Fitting New Iridium Plugs & the state of the old ones - (Photo Essay) 
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by prydey View Post
I guess the million dollar question is, 'is tv advertising worth the investment?'

Obviously Toyota, Hyundai, Ford, Mazda, Isuzu etc all still use FTA tv as an advertising medium, but surely it's becoming less and less value for them??
Maybe not the cheapest... But still the fastest way to reach millions of people in just 30 seconds.
GO FURTHER is offline   Reply With Quote Multi-Quote with this Post
This user likes this post:
Old 21-01-2019, 09:58 PM   #68
prydey
Rob
 
prydey's Avatar
 
Join Date: Sep 2006
Location: Woodcroft S.A.
Posts: 21,718
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by GO FURTHER View Post
Maybe not the cheapest... But still the fastest way to reach millions of people in just 30 seconds.
With pay TV, and streaming/subscription services becoming almost main stream, the return on investment must be getting close to making it not worth it. Those that still watch FTA normally use the ad breaks to get up and do something or channel surf...
__________________
UA2 TREND 4WD BI TURBO
prydey is offline   Reply With Quote Multi-Quote with this Post
2 users like this post:
Old 21-01-2019, 11:57 PM   #69
flightstrike
Regular Member
 
Join Date: Oct 2010
Location: Australia
Posts: 138
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by prydey View Post
With pay TV, and streaming/subscription services becoming almost main stream, the return on investment must be getting close to making it not worth it. Those that still watch FTA normally use the ad breaks to get up and do something or channel surf...
Plenty of ads on Pay TV these days.. seems they/we forgot what we were paying for. But that’s another topic for another day.

I’ve always laughed at Car ads... they hardly show the vehicle at all, just some family or river...
__________________
Cheers

2010 FG XR6 Ute
flightstrike is offline   Reply With Quote Multi-Quote with this Post
This user likes this post:
Old 22-01-2019, 12:21 AM   #70
GO FURTHER
Moderator
 
GO FURTHER's Avatar
 
Join Date: Jan 2014
Location: Melbourne
Posts: 7,940
Tech Writer: Recognition for the technical writers of AFF - Issue reason: Fitting New Iridium Plugs & the state of the old ones - (Photo Essay) 
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by flightstrike View Post
I’ve always laughed at Car ads... they hardly show the vehicle at all, just some family or river...
Marketing is all about "Selling the sizzle... Not the steak".

People don't buy "cars" in the mechanical sense... They buy the dream, what fits their lifestyle, what will make their life easier, better, more fun, keep up with the Jones, ego, freedom, etc, etc.
GO FURTHER is offline   Reply With Quote Multi-Quote with this Post
This user likes this post:
Old 22-01-2019, 10:13 AM   #71
ford71V8
FF.Com.Au Hardcore
 
ford71V8's Avatar
 
Join Date: Mar 2012
Posts: 5,108
Default Re: Ford Australia TV advertising
What was the car ad where the neighbours lawn had grown 3 feet because the family was always off on some weekend adventure?


That was a memorable one.
(Except for the type of car it was!)
ford71V8 is offline   Reply With Quote Multi-Quote with this Post
Old 22-01-2019, 12:37 PM   #72
Raptor
^^^^^^^^
Donating Member2
 
Raptor's Avatar
 
Join Date: Jan 2005
Location: online - duh
Posts: 9,642
Valued Contributor: For members whose non technical contributions are worthy of recognition. - Issue reason: For quietly going about moderating in a fair and even manner. 
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by ford71V8 View Post
What was the car ad where the neighbours lawn had grown 3 feet because the family was always off on some weekend adventure?


That was a memorable one.
(Except for the type of car it was!)
Guess who bought a JEEP




.
__________________
.
'93 XG Falcon Ute( sold ) : '94 ED Falcon Classic ( sold ) : '04 Territory SX TS ( sold ) : '04 Falcon RTV BAII ute (still in the family)
Raptor is offline   Reply With Quote Multi-Quote with this Post
2 users like this post:
Old 22-01-2019, 02:03 PM   #73
Craig@AUDI
FF.Com.Au Hardcore
 
Craig@AUDI's Avatar
 
Join Date: Mar 2015
Posts: 1,045
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by FERG_51 View Post
Give the Travargo chick the gig.
Craig@AUDI is offline   Reply With Quote Multi-Quote with this Post
This user likes this post:
Old 25-01-2019, 03:12 PM   #74
lra
FF.Com.Au Hardcore
 
Join Date: Apr 2013
Posts: 902
Default Re: Ford Australia TV advertising
Quote:
Originally Posted by ford71V8 View Post
What was the car ad where the neighbours lawn had grown 3 feet because the family was always off on some weekend adventure?


That was a memorable one.
(Except for the type of car it was!)
The lawn did not get mowed because they went into the outback in their Jeep, it broke down, and they ended up like Burke and Wills.
lra is offline   Reply With Quote Multi-Quote with this Post
7 users like this post:
Old 05-02-2019, 10:50 AM   #75
Mechan1k
Moderator
Donating Member1
 
Mechan1k's Avatar
 
Join Date: Feb 2005
Location: Kenthurst
Posts: 40,403
Valued Contributor: For members whose non technical contributions are worthy of recognition. - Issue reason: Brings a wealth of knowledge to the forums and is frequently giving helpful advice. Technical Contributor: For members who share their technical expertise. - Issue reason: Always willing to help out with technical information. 
Default Re: Ford Australia TV advertising
^^^^^^^^^^^^^^^
this right here
Mechan1k is offline   Reply With Quote Multi-Quote with this Post
Old 05-02-2019, 11:47 AM   #76
Bossxr8
Peter Car
 
Bossxr8's Avatar
 
Join Date: Dec 2004
Location: geelong
Posts: 23,145
Default Re: Ford Australia TV advertising
Seen ads for both new Focus and Endura over the weekend.
Bossxr8 is offline   Reply With Quote Multi-Quote with this Post
2 users like this post:
Reply
Page 3 of 3 12 3

« Previous Thread | Next Thread »

Forum Jump


All times are GMT +11. The time now is 06:39 PM.

Australian Ford Forums - Privacy Statement - Terms of Service - Top

Powered by vBulletin® Version 3.8.5
Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.
Other than what is legally copyrighted by the respective owners, this site is copyright www.fordforums.com.au
Positive SSL