Ford CEO - Americans need to “get back in love” with small cars

[jpd80]

Back on topic,
Ford beginning its pivot away from heavy reliance of next Gen F150 BEVs to smaller BEVs.
If you don’t like a Ford plan, just wait six or nine months….

https://www.autoweek.com/news/a61699...ese-batteries/


Due to the larger batteries required in big BEVs, the profit goes down compared to
smaller BEVs. So now the hunt is on to find the sweet spot that enough buyers will
sign up for…….

In the meantime, I think it’s important that Ford still have a plan that includes small to
Mid- sized vehicles that have really good efficiency but also double down on electrification
with things like more hybrids and PHEV, they probably make more sense for our market
in being able to reach more buyers.