Re: Mustang Pricing
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Cheap 2 door cars are likely to be purchased by younger singles for a cheap mode of transport. The closet new vehicle to a Mustang sold here is the Toyota 86 which can be had from the mid 30's drive away and despite being quite successful in Aus and what i'd say is a bargain price, sales are tiny.
I see no need to make the Mustang a bargain basement muscle car down here in Aus, firstly and foremostly the market will not support it and the Mustangs ALREADY on a pedestal, it doesn't matter what it is in other parts of the world.
Ford AU have done their homework and priced it quite competitively for what it is in Australia, a niche 2 door muscle car in a tiny market. If that's treating consumers as fools then so is every other company selling products in Australia and in fact worldwide - all products are priced to the local market.
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