Quote:
Originally Posted by ESP
Steve Jobs said something very interesting when designing the iMac / iPhone....something poignant and relevant here.
"people don't know what they want until you show it to them.”
Basically - other manufacturers have been "showing" and "marketing" their products and making the public believe that they "WANT" a sardine tin with front wheel drive.........
Ford locally could have countered by showing them why they don't.......
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Jobs was talking about a newly invented product. The Falcon has been around for 50 years and the public has seen it and they have decided they no longer want it. It is not the same.